Online video is a compelling way to draw and maintain traffic to your website. The social aspects allowing others to copy and paste the video into their own websites or blogs using the embedding code can dramatically increase the viewing of the video, and possibly garner greater traffic to your website.

Implementing videos needs to be done carefully however, as to not turn away clients, here are some things to consider when using videos on your homepage:

First, focus on the quality of the content over the quality of production. The messaging is most important. This video is your opportunity to connect with your audience, so the majority of time spent on creating the video should be put into what it is you are communicating. Certainly, it helps to have full HD, professional sound, lighting, acting, etc.. but always keep in mind that it’s the quality of the messaging that matters most.

Second and perhaps most important, is the length of time of your video. Keep in mind, this video is on your homepage, and not deep into your website, so most likely, these will be first time initial visitors to your website. You don’t want to scare them away, so keep the video short, sweet and to the point.

You might be intersted in knowing what the average visitors attention span is when watching online videos. It turns out that nearly 90% of visitors will only watch about 10 seconds worth of the video.  Approximately 46% of your audience wil stick around for the full minute, and only 10% will stay to watch 5 minutes worth of your video. So make it impracting

Lastly, when deciding what type of video to serve up, you need to weigh several factors, perhaps the most overlooked is the questions of, who is delivering the messaging. Is it authoritarian, such as a newscaster, a business professional, an authority figure who is giving you advice. Or is it more personal, and social in nature, like the spokesperson could be a friend or spouse. Research the demographics you want to target, and make sure you have the right spokesperson speaking to the right audience.

According to a 2010 AffStat Report, approximately 30% of affiliate marketers reported that they would be integrating video into their affiliate marketing plans. As creating and editing videos becomes easier, we would expect to see this number grow.

Source: http://blog.clickbooth.com/2010/06/15/videos-landing-page/

Perhaps the only thing changing faster than the landscape of Dubai is the Internet itself. Dubai is one of the seven Emirates comprising the UAE, United Arab Emirates. As an oil rich region, Dubai is one of the fastest growing areas on the planet, an ever changing coastal town positioning itself to be the major travel, business and tourism hub of the Middle East, just like Singapore is to South East Asia.
 
Situated in Dubai is a leading search engine optimization and marketing firm called Dubai First SEO, who help clients of all sizes get their website businesses discovered online, in Dubai, and in Arabic language.
 
Much like Dubai, the internet is an ever-changing landscape. New techniques and practices are called for to get a website business discovered online. Dubai First SEO provides those services. From assisting in getting your website recognized on www.google.ae, the UAE version of Google, to getting your website localized into Arabic, or Persian, Farsi, and getting listed on achieving strong SEO rank order for Farsi language in Iran, Dubai First SEO should be your first choice.

We at Quarkis sift through the world’s top SEO and SEM providers worldwide, continually searching out the top professionals with the most domain expertise in their field. We are therefore pleased to announce that we will be in exclusive partnership with Dubai First, to handle all of our Arabic, Persian, Farsi SEO and SEM services. We are certainl you will be satisified with the results they can produce for you also.

There is a lot of lingo exclusively used amongst SEO/SEM professionals. It can sometimes get confusing trying to make sense of all the jargon.

Here is an A to Z list of some of the most common terms in the SEO/SEM industry:

Navigation:

0-9 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Glossary:

0 – 9

Some poorly developed content management systems return 200
status codes even when a file does not exist. The proper
response for file not found is a 404.

See also:

• 
  W3C HTTP 1.1 Status Code Definitions

If you are in the process of marketing your website to search engines, a process known as SEM, Search Engine Marketing, then you have probably already heard about Link Enhancement, or Link Building.
 
What you probably haven’t heard, is that it MIGHT be illegal. well, not illegal according to the law of your country, but illegal in the eyes of Google. Specifically, sites that charge to post links and sites that purchase links. This is what Google has to say about the practice of Link Building:

We work hard to return the most relevant results for every search we conduct. To that end, we encourage site managers to make their content straightforward and easily understood by users and search engines alike. Unfortunately, not all websites have users’ best interests at heart. Some site owners attempt to “buy PageRank™” in the form of paid links to their sites. Buying links to improve PageRank violates our quality guidelines.

Google uses a number of methods to detect paid links, including algorithmic techniques. We also welcome information from our users. If you know of a site that buys or sells links, please tell us by filling out the fields below. We’ll investigate your submissions, and we’ll use your data to improve our algorithmic detection of paid links.

 What Google is talking about in this policy refers to websites that charge a fee to list your site, such as these websites. Google is also referring to the websites that pay to be listed on those sites.
 
Google however is NOT referring to the practice of link building or link enhancement, which is to essentially go around the internet to forums, discussions groups, blog comments sections etc.. and post a link to your website.
 
That practice is ok. So is the practice of exchanging links with other websites. So, is it acceptable to pay a company to build links for your website? YES! Is it ok to pay a company for posting a link to your website? NO!
 
There is a difference.