Posts Tagged ‘ multilingual business ’

Multilingual E-Commerce Statistics

Posted in E-Commerce, Foreign Language Translation on January 11th, 2010 by admin – Be the first to comment Tags: , , , ,

The folks at MyGengo, a foreign language translation services company recently published a report covering the market conditions for the language learning industry.

Here some interesting facts revealed:

  • Chinese, Spanish and English represent only 30% of the worlds spoken language by population. But these languages make up roughly 60% of the internet users.
  • 52% of non-English language users only buy from websites where the information is presented in their native language.
  • Since 2008, Russian and Arabic online audiences have grown over 1000%, which Chinese close behind.
  • When looking at French and Japanese native language speakers, 60% of them only buy from websites where the product and service information is presented in their native language.
  • 56.2% of forieng language speakers say that when making a purchasing decision, information written in their native language was more important than a low price.

Here is the whitepaper from the folks at MyGenga, a truly great report.. kudos.